Help One. Help Many.
How do scientists solve problems? With science of course. So how do we bring that spirit into focus for the brand? By going back to square one. Ni becomes more than just a clever symbol, it becomes a fearless way of doing things, where solutions spread like a virus. Where nothing is impossible.
brand strategy, visual language, video, photography, brand collateral
Cannes Bronze Lion in the Branded Content & Entertainment category
Project Daniel has earned more than a half-billion online media impressions
One Show Awards – 2014 Design Gold Pencil & Tied for “Best in Show”
Major Recognitions at Cannes, including: (1) Titanium Lion, (1) Gold Lion: Product Design, and (3) Bronze Lions: Cyber, Film, Branded Content & Entertainment Categories
Earned media impressions in 14 weeks