Aug 12, 2020
Dedicated to empowering people throughout life’s everyday adventures
Project Focus: Brand Development, product market fit, branded content
Made by creators guiding those who want to redefine adventure. Through every step of the journey, we integrate details to accommodate a natural sense of confidence and provide a comprehensive outlook on what it takes to get the job done. We are dedicated to the task at hand and fully understand how to keep life moving forward.
We helped launch the KODA brand through a bold new way of marketing, spanning all of their channels — building excitement for the brand and a following from the ground up.
Brand Personality
STRONG
We are strong because we endure through countless adventures. We are durable and create legacies for the next generation. Our strength handles the toughest obstacles and keeps moving forward, promising many years of integrity and support.
PERCECPTIVE
We are perceptive because we’re well crafted and can anticipate the need for any lifestyle. We are thoughtful, both in design and execution, and center our approach around a human perspective that allows us to make decisions that launch big ideas.
SMART
We are smart because a strong intuition comes natural. We always think future forward and pave the way for those looking for confidence and direction. We set the pace in a dynamic way and lead those who want to move forward, faster.
RELIABLE
We are reliable because we support each individual need. We understand people and look out for any challenges they may face. By staying dedicated, we do not falter in maintaining a steady path that empowers others through connection and inspiration.
Empowering your everyday adventures.
Koda is more than a brand name, it’s a dedication to creating new products that enhance your well-being across your entire home, and this is accomplished through careful design, engineering and manufacturing at all levels. Built with quality, care and innovation, Koda products deliver an upgrade to your home and workplace with features you want and need.
Brand Voice
Talk directly to our audience in a relatable, confident tone. By being conversational and making them the center of attention we are able to create trust.
Keeping our communications relevant will best define a clear path forward. We should be reassuring and guide our audience so they always know where to go next.
We see ourselves less as a company and more as a team of humans helping other humans. Being friendly and sincere comes naturally.
