October 2, 2020

The next generation brand investment & management platform

We worked closely with the Strand Equity team to build out a new type of brand investment and management platform.

Spotlight Brands is a brand investment and management platform formed by Strand Equity with financing from Strand as well as a leading institutional capital partner. Spotlight invests in and acquires iconic, global brands and manages them for long-term, sustainable growth. Spotlight enables brands to capitalize on their core competencies and identify growth opportunities in new product categories and distribution channels. By leveraging Strand’s unique ecosystem in media and entertainment, Spotlight helps its brands craft innovative celebrity and influencer partnerships to drive consumer engagement and durable brand equity.